Parship Group closes The Meet Group acquisition to form a leading online dating platform with ParshipMeet Group

  • ProSiebenSat.1’s and General Atlantic’s Parship Group completes acquisition of The Meet Group to form Germany’s next unicorn
  • ParshipMeet Group operates a resilient business model with combined pro-forma LTM revenues of c. EUR 451 million and pro-forma LTM adjusted EBITDA of c. EUR 95 million as of H1 20201 in an attractive market segment, with expected double-digit annual growth rates in revenue and adjusted EBITDA
  • ParshipMeet Group will become the new online dating segment of ProSiebenSat.1
  • ParshipMeet Group’s management team is continued to be led by industry experts with significant operational expertise

Unterfoehring/Hamburg, September 4, 2020. ProSiebenSat.1’s and General Atlantic’s Parship Group has successfully completed the acquisition of The Meet Group, following regulatory approval from all required authorities. The combined company operates as ParshipMeet Group, a newly-minted unicorn and a leading global player in the online dating market. The Group offers a full suite of services, from social dating and entertainment to online matchmaking.

ParshipMeet Group as new online dating segment of ProSiebenSat.1
Parship Group has been carved out of NuCom Group and as of today ParshipMeet Group represents ProSiebenSat.1’s new online dating segment with combined pro-forma LTM revenues of c. EUR 451 million and pro-forma LTM adjusted EBITDA of c. EUR 95 million as of H1 2020.2 ParshipMeet Group’s management team is continued to be led by industry experts with proven operational expertise, including Tim Schiffers (Group CEO), Henning Rönneberg (Group CFO), Marc Schachtel (Group COO), and Geoff Cook (CEO of The Meet Group and General Manager Video). By carving out Parship Group from NuCom Group, ProSiebenSat.1 forms a strong fourth pillar in a highly profitable and fast-growing segment. Thus, ProSiebenSat.1 creates various upside opportunities and synergies within the Group and secures a stronger presence in Europe and North America. Economically, ProSiebenSat.1 owns 53% (plus EUR 350 million preferred equity) and General Atlantic 43% in ParshipMeet Group. The remainder is held by management. Shareholdings in NuCom Group remain unchanged. ProSiebenSat.1 and General Atlantic are evaluating an IPO for ParshipMeet Group in 2022.

Rainer Beaujean, Chairman of the Executive Board and CFO, ProSiebenSat.1 Media SE: “By combining these two successful and complementary businesses, we create a leading global player in the online dating segment with ParshipMeet Group. This investment case is also another strong proof of concept of our ability to use the strengths of our Entertainment business to support the growth and development of consumer-facing digital platform and commerce businesses, thereby creating value for our shareholders.”

Creating considerable shareholder value: NuCom and Parship Group successfully developed an internationally competitive player in the online matchmaking and dating sector
As a joint company of ProSiebenSat.1 and General Atlantic, NuCom Group has established its first category leader with ParshipMeet Group. After growing the business organically with a strong brand and product strategy, NuCom and Parship Group started expanding within the online dating market. The successful acquisition and subsequent integration of US matchmaking pioneer eharmony demonstrated its ability to create value through M&A and provided a solid entry in the attractive US market. With the acquisition of The Meet Group, the geographic footprint is further solidified and value generating competencies in online video monetization were added. After carving out Parship Group, NuCom Group focuses on the continued successful development of its three verticals of consumer advice, experiences and beauty & lifestyle.

Joern Nikolay, Managing Director, General Atlantic: “Today’s announcement marks an exciting new chapter for ParshipMeet Group. By bringing together these two companies and generating considerable shareholder value, NuCom Group has built its first category leader. We believe in the ability of ParshipMeet Group, as a newly combined company, to bring transformative digital innovation to the global online dating sector. ParshipMeet Group has a unique opportunity to harness the power of technological enablement to augment its differentiated platform and to continue connecting people around the globe.”

ParshipMeet Group operates a resilient business model in a highly attractive market segment, with expected double-digit annual revenue growth rates as the broader dating sector continues to boom
Operating a highly resilient business model, ParshipMeet Group has a broad geographical footprint, underpinned by a diverse set of revenue streams, including subscriptions, in-app purchases and advertising. With its unique live video expertise, the Group will continue its growth trajectory by focusing on the acceleration of its live video and online dating capabilities in its existing markets. Despite a challenging macroeconomic situation, both Parship Group and The Meet Group managed their businesses throughout the COVID-19 pandemic effectively, swiftly reacting to the crisis and adapting to the continuously changing environment. The combined group was able to further expand its user base and generated pro-forma revenues of EUR 246 million and pro forma adjusted EBITDA of EUR 52 million, representing a c. 28% year-on-year pro-forma revenue growth and c. 71% year-on-year pro-forma adjusted EBITDA growth in the first half of 2020.3 ParshipMeet Group’s business model has proven to be adaptable during the COVID-19 crisis, with online dating and live video markets expected to grow by double digit rates in the next two years. The universal need for human connection, especially in times of change or crisis, renders the group’s business models and offerings timeless. In addition to its online consumer services, ParshipMeet Group offers its vPaaS (video-Platform-as-a-Service) solution to enable other companies to implement live video streaming features into their offerings.

Tim Schiffers, CEO, ParshipMeet Group: “Online dating, and interactive live video in particular, is a global megatrend that will continue to transform all of our lives in the future. With the number of singles growing – amongst whom there are more and more digital natives – online dating is becoming an increasingly accepted channel to find a partner. By combining The Meet Group’s and Parship Group’s assets, our brands span the whole spectrum of the online dating market: meeting, dating and falling in love. With our diversified revenue streams and new live video streaming opportunities, we are perfectly positioned for sustained long-term growth.”

Geoff Cook, CEO of The Meet Group and General Manager Video of ParshipMeet Group: “We are thrilled to combine with a globally leading matchmaking company. We believe this deal will help define the future of dating. We will continue to focus on the same three pillars which have contributed to our success: building the best dating features in the world for our engaged community, investing in livestreaming content and innovation, and discovering sensible opportunities to expand and grow – both organically and through strategic relationships, including our video-platform-as-a-service offering.”

Strong advisory board will support further growth
ParshipMeet Group’s advisory board is formed by Rainer Beaujean (Chairman of the Executive Board & CFO, ProSiebenSat.1 Media SE), Wolfgang Link (member of the Executive Board, ProSiebenSat.1 Media SE & CEO SevenOne Entertainment Group), Friedrich Thoma (EVP Group Strategy & Corporate Development, ProSiebenSat.1 Media SE), Claas van Delden (Co-CEO, NuCom Group), Joern Nikolay (Managing Director, General Atlantic), and Vittorio Colao (Vice Chairman Europe, General Atlantic).

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ProSiebenSat.1 Media SE
ProSiebenSat.1 combines leading entertainment brands with a successful production business and a strong commerce and online dating portfolio and is thus one of the most diversified media companies in Europe. We want to offer great entertainment – whenever, wherever and on any device. We can address over 45 million TV households in Germany, Austria and Switzerland with our 15 free and pay TV channels. At the same time, we reach around 36 million unique users every month with online offerings marketed by ProSiebenSat.1. Successful formats like “The Masked Singer”, “Germany’s next Topmodel”, and “Beat the Channel” as well as top-notch stars like Heidi Klum, or Dwayne Johnson belong to our family. Shows like “Bosch”, “Married at First Sight”, or “Queen of Drags” are created within our production and distribution business Red Arrow Studios. Our global digital studio Studio71 achieves over 9.9 billion monthly video views and operates more than 1,400 web channels. At the same time, we use our expertise in brand building for our commerce and online dating pillars: NuCom Group is a fast-growing e-commerce player with leading portfolio companies in the areas of consumer advice, experiences and beauty & lifestyle. With ParshipMeet Group, we have created a leading global platform in the online dating segment and have underlined our position as a strong growth partner for digital companies. ProSiebenSat.1 are around 7,000 passionate creators that love to entertain and delight our viewers and consumers each day.

General Atlantic
General Atlantic is a leading global growth equity firm providing capital and strategic support for growth companies. Established in 1980, General Atlantic combines a collaborative global approach, sector specific expertise, a long-term investment horizon and a deep understanding of growth drivers to partner with great entrepreneurs and management teams to build exceptional businesses worldwide. General Atlantic has more than 150 investment professionals based in New York, Amsterdam, Beijing, Greenwich, Hong Kong, Jakarta, London, Mexico City, Mumbai, Munich, Palo Alto, São Paulo, Shanghai, and Singapore. For more information on General Atlantic, please visit the website:

ParshipMeet Group
ParshipMeet Group is an international market leader in online dating. With its uniquely diverse business approach, the company covers the whole spectrum of the online dating market, ranging from social dating with a strong entertainment component based on live video streaming, to serious matchmaking. ParshipMeet Group’s brand portfolio consists of internationally successful and established brands with complementary strengths. Social dating and entertainment apps MeetMe, Skout, Tagged, GROWLr, and LOVOO focus on social connections, entertainment, and community. Matchmaking services such as eharmony or European-based Parship use scientific methods to help people find their partner for a compatible, happy long-term relationship. Headquartered in Hamburg, Germany, the company currently employs a workforce of more than 1,100 in eight offices worldwide. 


ProSiebenSat.1 Media SE
Stefanie Rupp-Menedetter
Phone: +49 89 9507-2598

Parship Group
Jana Bogatz
Phone: +49 40 460026-222

General Atlantic
Mary Armstrong & Emily Japlon

The Meet Group
Brandyn Bissinger
Leslie Arena